DineTracer  /  Pre-Opening Restaurant Leads
For anyone who sells to new restaurants

Reach restaurants while they're still being built.

The best time to reach a new restaurant is during the build-out. DineTracer turns public filings into pre-opening leads with a name, an address and a filing date.

Start free See the lead types

Free to start. No credit card.

By the time a restaurant opens, most of its vendors are set.

An open restaurant already has a POS, an insurer, suppliers and a bank, and every vendor is competing for the same signed accounts. Restaurants that haven't opened yet don't show up on Google, Yelp or bought lists.

A new restaurant leaves a paper trail before it opens: a build-out permit, a pre-opening inspection, a new food-service or liquor license. DineTracer checks for new filings every 4 hours and turns them into leads you can call.

What's in a pre-opening lead

Early filings

Build-out permits, pre-opening inspections, and new food-service and liquor licenses. Depending on the filing, that's days to months before opening.

A lead you can call

Business name, address, filing type and date, and map location. Owner or registered-agent contact is included when a public filing names one.

Your territory

Leads in 23 states and D.C. Filter to the states and cities you sell in.

An estimated opening window

Each lead shows when the restaurant is likely to open, based on the filing type. It's an estimate, and some restaurants never open.

New-filing Monitors

Save your filters once and we email you new pre-opening restaurants, as often as every 4 hours. Free to create. Each new lead a monitor emails you costs 25 credits ($0.50), the same as unlocking it, and you set the most leads per email. No charge when there's nothing new.

De-duplicated and mapped

Every location is checked, mapped and de-duplicated across sources.

From public filing to call list

Step 1

We read the filings

Every 4 hours we pull the newest public records: liquor, permit and license filings across our coverage.

Step 2

You filter to your lane

Narrow by state, city, lead type and filing date to the restaurants that fit your business.

Step 3

You reach them early

Unlock the leads or create a Monitor, then contact owners during the build-out.

Where the data comes from

Built on public recordsEvery lead starts from a government record: a liquor-license filing, a building or health permit, or a business registration. Each one names the agency it came from. We add details from Google business listings and the business’s own website.
Owner contact when a filing names oneWhen a public business-registration filing lists an owner or registered agent, the lead can include their phone and email, which may be personal. A data provider does the matching. Numbers on Do-Not-Call lists are left out.

Questions

What is a pre-opening restaurant lead?
A restaurant that has filed a public record showing it's getting ready to open, such as a build-out permit, a pre-opening inspection or a new food-service license, and hasn't opened yet.
How early do you find them?
It depends on the filing. Pre-opening inspections usually come days to weeks before opening. Build-out permits and liquor-license filings can come weeks to months before.
Which states do you cover?
The Restaurant Database (liquor licenses) covers California, Colorado, Connecticut, Florida, Georgia, Illinois (Chicago only), Massachusetts (Boston only), New York, Oregon, Pennsylvania, Texas, Virginia, Washington and the District of Columbia. Early leads (pre-opening filings, build-out permits and new food-service licenses) add Delaware, Kentucky, Louisiana, Maryland, Michigan, Missouri, Nevada, North Carolina, Ohio and Tennessee. The map on our home page shows what we have in each state.
Is this just big chains?
No. Most of the leads are independent restaurants.
Where does the data come from?
Public government records: liquor-license filings, building and health permits, and business registrations. We add details from Google business listings and the business's own website. When a public business-registration filing names an owner or registered agent, a data provider matches that person to a phone number and email address, which can be personal. Numbers on Do-Not-Call lists are left out. We don't scrape LinkedIn, social networks or people-search websites.
How do I get the leads?
Sign up, filter to your territory, then unlock the leads you want or create a Monitor for new filings. Each lead costs 25 credits ($0.50), and new accounts get 50 free credits.

Reach the next restaurant before it opens.

Start free and see the restaurants filing to open in your states this week.

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